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You love working as a dentist but would like greater control over how you serve your patients. If you pride yourself on your leadership skills, you could be a perfect candidate for running your own dental practice. In this role, you’ll have the opportunity to practice according to your own values and philosophies, all while making a discernible difference in your community.
Launching a dental practice can be exciting, but it’s also complicated. Before you even think about booking patient appointments, you’ll need to navigate a whirlwind of tax, compliance, and insurance concerns. You’ll also need a space in which to practice — and potentially even financing.
To help you make sense of all this, we’ve provided an easy-to-navigate guide on how to get started, including some of the most important steps to opening a dental practice.
Whether you’d like to go into solo practice, partner with a fellow dental professional, or establish a larger practice (or a system with multiple practices), you’ll need to think carefully about your business’s legal structure. Popular options include sole proprietorships, LLCs (limited liability companies), and S corporations. Each approach holds noteworthy opportunities and drawbacks. These relate to tax requirements, funding solutions, and liability considerations.
Many dentists prefer to start LLCs over a sole proprietorship because with an LLC it is harder for a business owner to be held personally liable for something that happens at work. While no substitute for adequate insurance, an LLC can provide some degree of separation between you and your business as an alternative to the more burdensome requirements of forming a corporation. If you’re not sure which structure is the best fit for your practice, consult with a business formation attorney, who can help you select the right type of entity and move forward with the necessary paperwork.
While many of the concerns highlighted in this guide involve financial and compliance issues, branding and company culture must also be established. Without these essentials, you will struggle to attract and retain patients. This will also impact your business plan and practice location. Furthermore, your brand will influence who you hire, how your employees interact with patients, and which services you provide.
If you’re struggling to define your brand, consider the following:
Develop a patient persona to provide greater insight into your target market. This fictitious individual represents the types of patients you’d prefer to attract to your practice. Future marketing campaigns can be crafted with your persona in mind.
A detailed business plan can serve as a blueprint for all future actions you take as a dental provider. It could also play a critical role in obtaining financing. As Dr. Eugenia Prokopets, DDS, MSD, pointed out, most banks will want to see your business plans before giving the go-ahead for a loan.
At a minimum, your business plan should include:
As a dentist, you should already be licensed with your state board. This means graduating from an accredited institution, passing dental licensing exams, and completing a criminal background check. Additional requirements may exist in your state, especially if your work encompasses dental therapy.
Depending on your selected business structure and location of practice, further permits or licenses (such as tax registration) may be required. For example, many dental practices need to register with the Drug Enforcement Administration (DEA), which oversees the use of controlled substances from Schedules II, III, IV, and V within dental practices and other medical facilities.
Where will you practice dentistry? How will your physical location help you serve your patients and run a profitable business?
You’ve already identified your target market, but now you need to find a space that allows you to serve your preferred patients. Prokopets recommended working with a commercial real estate broker who “knows the area and… has a medical or dental background.”
Prokopets added that this process will need to take place at the same time you develop your business plan. After all, details such as square footage and rent will factor into your business plan. Keep in mind that lease negotiation could take several months. You may also need to hire an architect to develop a floor plan and contractors to bid on that plan. If preferred, you can simplify the process by working with a company that handles both elements in-house.
Be prepared to invest in dental equipment. Determine which items you’ll lease and which you’ll purchase outright. This may depend, in part, on the role cutting-edge dental technology will play in your day-to-day operations. Many dentists find that leasing equipment allows them to utilize the most current solutions and avoid falling behind in a rapidly evolving industry.
Few resources are more critical for the hiring and onboarding process than your employee handbook. This guide should succinctly communicate your expectations to your practice’s staff members. It should also document efforts to comply with federal and local employment legislation.
Be sure to include your mission statement, vision statement, and values. These should explain why your practice exists, what you hope to accomplish in the future, and how you will serve clients according to your philosophy of care.
Other essentials to consider adding to your employee handbook include:
Risks abound in the dental industry. Without proper insurance coverage, your practice could be vulnerable to financial harm as a result of anything ranging from property damage to medical malpractice lawsuits.
Before you determine which types of insurance and how much coverage to obtain, consider applicable federal requirements, as well as the laws in your state. In general, you can likely expect to need to obtain the following:
Dental waste should be disposed of according to regulations from the Occupational Safety and Health Administration (OSHA). Additionally, the Environmental Protection Agency’s Management Standards for Hazardous Waste Pharmaceuticals have guidelines to consider.
Local standards can differ from state to state, so be sure to investigate these procedures before implementing a waste strategy. For example, discarded dentures are regarded as regulated medical waste in some states, but not in others.
In general, dental waste management means handling the following:
As you look into possible business structures, compliance concerns, or waste management, don’t hesitate to seek advice from attorneys, CPAs, and other trusted professionals. Seemingly small errors can hold huge implications for the future of your practice, but thorough guidance is readily available.
“In today’s litigious and complex socio-economic climate, dentists must have a team of experts to guide them in designing and managing a dental practice and creating a positive working environment,” said Belle DuCharme, RDA, CDPMA.
If you need personal inspiration, feel free to ask colleagues to share their experiences with opening and running dental practices. Non-competitors may be willing to act as mentors, who can guide and motivate you in this early period.
As you can see, a lot goes into opening a dental practice. Don’t be discouraged. With proper legal guidance and insurance protection, you can bypass the most significant risks and feel confident in the future of your clinic. Keep the why at the forefront of your business efforts, and with a little guidance, everything else will fall into place.
Image courtesy of iStock.com/Drazen_
Last updated on Jul 24, 2024.
Originally published on Oct 17, 2021.
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